L’Oréal – Retailme B2E digital platform

Retailme is a Retail Design and Scenography custom web platform that helps retail designers from the 15 brands under l’Oréal Luxe Group in their day to day work facilitating them the resources they need to develop retail excellence and make the most of the digital transformation.

Project team

  • Product Owner: L'Oréal
  • Agency: Chevalvert studio
  • My role: design strategy and UX design (naming, research, user journey, information architecture, wireframes, interactive prototypes, communication supports and documentation)


  • Project Management, UX design